What you need
- The script tag on your site. This is the whole prerequisite — it is what lets Hamla see what a visitor is doing
- Popups and on-site notifications, both Free. Neither needs the visitor’s contact details
On-site tools react to what someone is doing right now, so they only work as the thing that starts a campaign. You cannot schedule a popup for Tuesday — there is nobody standing there on Tuesday. Email and push are what carry a campaign forward once the visit is over.
What “close” looks like
Hamla can react to any of these:Set it up
Show a last-chance popup when a visitor moves to leaveOr the longer version, which follows them off the site:
Re-engage visitors who browsed and left — a notification first, then a popup, then an email two hours laterThe three-step version only reaches the email step for people you already know. For a stranger, the on-site steps are the whole campaign — which is exactly why capturing an email is worth doing first.
What to actually say
An exit popup has one sentence to work with. Answer the reason they were leaving.
Not: “Wait! Don’t go!” That names your problem, not theirs.
What actually happens
The trigger fires in the browser, so it happens instantly — no round trip, no delay. If they take the offer, the campaign stops for them. If they leave anyway and you captured an email at some point, the follow-up steps carry on.Launch it
Launch the exit intent popup
Check on it
How is the exit popup doing?Watch the conversion rate of people who saw it, and watch your overall bounce rate at the same time. An aggressive popup can lift captures while quietly making the site worse to use.
Related
Grow your customer list
The version aimed at getting contact details rather than a sale.
Recover abandoned carts
For visitors who got further than browsing.
Channels and tools
What each on-site tool can do, and the plan it is on.
What to ask Hamla
More ready-made asks.